How to Get Strangers To Want To Buy Your Stuff
Alex Hormozi

#Lead
#Money
OVER 5,000,000 COPIES SOLD in the $100M SERIES!!
You can get 2x, 10x, or 100x more leads than you currently are without changing anything about what you sell…
This book contains the playbooks that took me from sleeping on my gym floor to owning a multimillion-dollar portfolio of companies that generate $200,000,000 a year. Wanna know the biggest difference between those two time periods? How many leads I was getting.
The problem is - most business owners don’t know how to get leads.
I wrote this book to solve your LEADS problem.
Today, our companies generate 20,000+ new leads per day across sixteen different industries. And, they do it using the eight “never-go-hungry” playbooks inside. Once you see them, you can’t unsee them. They’re so powerful, they work without your permission.
Inside you will find…
And the best part is…you can use these playbooks to get more leads within an hour of reading this book. You just have to know where to look…and the first place is inside.
If you want to get more leads for your business...then ADD TO CART, use its contents, and see for yourself.
Table of Contents
Section I. Start Here
1. How I Got Here
2. The Problem This Book Solves
Section II. Get Understanding
3. Leads Alone Aren’t Enough
4. Engage Your Leads: Offers and Lead Magnets
Section III. Get Leads
5. #1 Warm Outreach
6. #2 Post Free Content Part I
7. #2 Post Free Content Part II
8. Free Goodwill
9. #3 Cold Outreach
10. #4 Run Paid Ads Part I: Making an Ad
11. #4 Run Paid Ads Part II: Money Stuff
12. Core Four on Steroids: More Better New
Section IV. Get Lead Getters
13. #1 Customer Referrals – Word of Mouth
14. #2 Employees
15. #3 Agencies
16. #4 Affiliates and Partners
Section IV Conclusion: Get Lead Getters
Section V. Get Started
17. Advertising in Real Life: Open to Goal
18. The Roadmap – Putting It All Together
19. A Decade in a Page
20. Free Goodies: Calls to Action
About the Author
Alex Hormozi is an entrepreneur, investor, and author of three bestselling books. He and his wife Leila are managing partners of Acquisition. com, a private equity firm that invests in cash flow positive, founder-owned businesses. Their portfolio companies generate over 200 Million Dollars annually as of 2024. Their initial success came from packaging and licensing their boutique gym model to 5000+ gyms worldwide, followed by launching complementary supplement and software companies. In 2021, they sold a 66% stake to American Pacific Group at 46.2 Million Dollar valuation.
The couple now focuses on making real business education accessible to everyone through social media content, books, and free courses for entrepreneurs.
Alex's books, including "100M Offers: How to Make Offers So Good People Feel Stupid Saying No," have sold over 1,000,000+ copies around the world. In their spare time, Alex and his wife still enjoy training at hardcore gyms and fending off death one workout at a time.









